Basic Sales Training: Improving Your Selling Skills

Improving Your Selling Skills is a two session sales course focusing on developing basic selling skills and learning how to better meet customer needs. The course is conducted at your training site by Dr. Dave Barnett.

Participants learn and practice skills around:

• Three types of sales (strategic-relational, transactional-product, needs-based)
• What is a sales process and what are the seven steps in almost every sale?
• What is your individual selling style and what are the implications of your style for approaching and communicating with buyers?
• Setting sales goals and working daily to achieve them
• Prospecting techniques
• Qualifying prospects
• How to build rapport
• The communication secrets of body language and eye contact
• Active listening skills
• The art of asking the right question at the right time
• Translating features into buyer benefits
• Quick-reading your prospects
• How to adapt your style to maximize buyer communication
• An easier way to turn objections into buying signals
• Six closes guaranteed to push your customer’s “buy button”
• Getting more business from existing customers

This course uses case studies, simulations, and role plays to develop and practice skills. The class may be customized to industry or company needs. Rookies and veterans alike benefit from this back to basics approach.

Class includes SalesMAP assessment of sales behavioral core competencies and follow-up modules to guarantee this training isn’t just another “event” or transaction. Get real ROI from your training dollars.

Complete the following information to receive a price quote.